All Man: The International Male Story
dirs. Bryan Darling, Jesse Finley Reed, 2022
Not Rated • 1 hr. 23 mins.
Gene Burkard, a once-closeted Midwesterner, and GI, found freedom in San Diego, where he transformed men’s fashion into something cosmopolitan, carefree, and trend-setting. International Male reached gay and straight customers alike as it redefined images of masculinity in American culture, generating revenue and circulation in the millions. This character-driven documentary crafts a portrait of a band of outsiders who changed the way men would look—at themselves, at each other, and how the world would look at them. This is their story, a modern-day fairy tale about a dream that did come true.
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